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CHAPTER 1: WHY CONSULTING?
What is Consulting?
What do Consultants Do?
Data Organisation
Defining Problems and Scope
Consulting Skills Must-Haves
CHAPTER 2: CONSULTING FRAMEWORKS
Why Use Consulting Frameworks?
World Class Frameworks
When to Use and When Not to Use Frameworks
Let Us Get Started on Frameworks
Applying Consulting Frameworks Effectively
CHAPTER 3: USING SPREADSHEETS IN CONSULTING
Introduction & Importance
Basic Functions and Formulae Mandatory for Consultants
Automation and Macros
Case Studies and Application of Spreadsheets
CHAPTER 4: ANALYTICS
Introduction & Importance of Analytics in Consulting
Integration of Analytics into Consulting Projects
Client/Operations/People/Accounting/Business Analytics
CHAPTER 5: CLIENT SCENARIOS
Manufacturing Industry Overview and Trends in Manufacturing
HR Trends and Challenges in Today’s Business Environment
Technology Trends & Disruptions Impacting Businesses
Strategy and Operations: Strategic Planning and Development in Business
Supply Chain Challenges and Opportunities in Global Markets
Finance: Financial Management and Planning in Modern Business
Marketing Trends and Consumer Behavior Insights
Education: Trends and Challenges in the Education Sector
CHAPTER 6: PRICING MODEL
Fixed Price
Time and Material
Capped Time and Material
Outcome-Based
Staffing Fundas
CHAPTER 7: CLIENT CONTRACTS
Contract Essentials
Drafting and Reviewing Contracts
Managing Contractual Relationships
Termination Clauses: Navigating Contract Exits with Professionalism
CHAPTER 8: REALITY BYTES
Client Behavior
Client Politics
Scope Creep
Nice Guy or Bad Guy
Good Client vs. Bad Client
Stay or Exit Options
CHAPTER 9: SETTING UP CONSULTING BUSINESS
Legal Considerations: Choosing the Right Legal Structure
Financial Planning and Budgeting
Choosing the Right Business Structure
Crafting Your Unique Value Proposition
Identifying Your Strengths and Differentiators
Defining Your Service Offerings
Pricing Strategies
Marketing/Branding/Distribution for Consultants
Personal Branding
Marketing Channels and Strategies
CHAPTER 10: AN INTRODUCTION TO ERP
Understanding ERP Systems
ERP Selection and Implementation
ERP Customisation and Configuration
Data Migration and Integration with ERP
Change Management and Training Managing Organisational Change During ERP
ERP Optimisation and Continuous Improvement
ERP Security and Data Protection
Case Studies: Successful ERP Implementations in Consulting
CHAPTER 11: AI IN CONSULTING
Introduction to AI in Consulting
AI Tools and Technologies for Consultants
Automation and Process Optimisation
Data-Driven Insights and Decision Making
AI in Strategy Formulation and Implementation
Ethical and Regulatory Considerations
Future Trends and Emerging Technologies in AI Consulting
Successful Implementations of AI in Consulting: Real-Life Examples
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Knowing the basics is good, but this book goes far beyond that. It’s designed to elevate you from a consultant who knows theory to one who thrives in real-world scenarios. From learning how to apply the right frameworks to tackling client politics, this book provides practical, tested strategies that the top 5% of consultants swear by.
We understand—it’s a thoughtful decision. Here’s what makes this book worth it: It’s not just a book; it’s a comprehensive toolkit. You’ll find checklists, case studies, frameworks, industry insights, and more. Think of it as a complete guide to transforming your career, priced less than a single client consultation you’ll lead with confidence after reading. If investing in yourself means unlocking better fees and higher client satisfaction, isn’t it worth it?
Not at all. This book breaks down complex consulting concepts into simple, digestible steps. It guides you from foundational principles to advanced strategies, making it accessible even if you’re starting from scratch. By the end, you’ll gain the confidence and practical skills to apply what you’ve learned, regardless of your starting point.
Once you click the link, you will be taken to a secure payment page. After you’ve completed your payment you will get a receipt and your eBook will be on it’s way to your Inbox! You can download it and start learning
This is a self-paced book which is equivalent to our 10 hours digital course. So, the sooner you start learning and applying what’s taught in the book, the faster you will start seeing the results.
Even though this book leaves no aspect untouched and no question unanswered, in case you feel you have some doubts, you can directly reach out to our team at hello@zebralearn.com
and we’ll respond to you within 24 hours.
In case you don't like your purchase, we offer a No-Questions-Asked Money Back Guarantee on the digital copy within first 24 hours
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Analyze price movements to make informed decisions.
Follow the principles of one of the oldest and most respected theories.
Capture gains from market swings.
Excute short-term trades within a single trading day.
Analyze price movements to make informed decisions.
Explore advanced options trading techniques.
Follow the principles of one of the oldest and most respected theories.
Analyze price movements to make informed decisions.
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1.1. Preparation for Physical Interview
1.2. Preparation for Virtual Interview
1.3 Networking
2.1. What do Companies look for?
2.2. Sample Resume for Reference
2.3. Action Words
2.4. Crucial Things to Remember
2.5. 3 Ways of Making a Resume
2.6. Focus to Deliver Intended Message
2.7. Resume Format
3.1 Email and Cover Letter Writing
3.2. Cold Email
3.3 Email Templates
3.4 Cover Letter: What You Should Do?
4.1. What is LInkedIn?
4.2. URL and Its Customisation
4.3. Professional Photo
4.4. Background Photo
4.5. Focus on Headline
4.6 The Golden Rules for LinkedIn
4.7. Featured Section4.8. Elevator Pitch
4.9. How to Write a Good LinkedIn Post
4.10. What is LinkedIn Premium?
4.11. Tips To Improve Your Network and Visibility
5.1. What is Naukri.com
5.2. The Recruiter Model
5.3. The Backend Model
5.4. Essential Keywords to Boost Your Resume
5.5 Checklist for Naukri.com
6.1. Group Discussion
6.2. Why do Top Companies use GD for Candidate Screening and Hiring
6.3. Maximise Your Impact in Group Discussion with These Essential Tips
6.4. The Process of Group Discussion
6.5 Different Types of Questions You Will Get in a GD
6.6. The Golden Rules for Group Discussion
6.7. What if you don’t know the Topic?
6.8. Group Discussion Curve6.9. How to Enter the GD
6.10. Selection Parameter of GD
7.1. Understanding Pre-Screening Calls
7.2. Understanding Challenges and Pitfalls in Pre-Screening
7.3. Understanding the Case Studies: Know How to Answer
8.1. Know the Sections to work on before HR Interview
8.2. Company Research
8.3. Basic Preparation
8.4. Deep Dive in HR Interview Questions
8.5. General HR Questions
8.6. Tips to Consider when Answering these Types of Questions
8.7. Tips to Ace your Personal Interviews
8.8 Commonly Asked Interview Questions
8.9. Basic HR Questions8.8 Logical Questions for Personal Interviews
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This book has 11 chapters and 300+ pages
Yes this book covers all interview rounds with plenty of interview questions and answers as well as some valuable actionable tips to make a good impression.
It depends upon how fast you absorb the knowledge however I will advise you not to go through the entire book in one go. Also, keep appling and practicing as you read.
Feel free to reach out to me @<add email id>
Since this is a downloadable product with lifetime access there is no refund policy for the book.
This is not just focused on interview questions and answers. You get insights on the whole interview process. From landing an interview call, following up with recruiters to acing your interviews this book is a complete package for anyone who wants to land their first job or looking for a new role.
Also, this book isn’t filled with boring, plain walls of text, we used visual aid to make the concepts easy to read and remember.
The book cannot guarantee your success as it doesn't just depend upon the knowledge that I share, it majorly upon how much you learn and apply afterwards.
Though if you invest your time in preparation and practice, nothing can stop you from securing a good job.
No, this book is useful for people from various industries like finance, corporate, marketing etc. as well as for freshers and experienced personnel. And some common questions that I shared may come up in the government exam interview round, but this book doesn’t specialize in preparing you for these interviews.
No, this book is useful for candidates from various different domains like corporate, finance, law, media etc.
Yes, the value shared inside this book will help freshers and experienced pupils alike. Though wherever necessary, I have mentioned what to do differently if you are a fresher or an experienced person.
Yes, whether you want to change your job, role or the whole career, the interview cracking techniques shared in the book fully apply to you.
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1.1 Introduction
1.2 SWOT Analysis
1.3 Choosing Banking as a Career
2.2 Education as a Key Element in Climbing the Banking Ladder
2.3 Importance of Continuous Learning and Problem Solving
2.4 Banking Certifications and Courses
2.5 The Limitations of Degrees in Attaining Banking Leadership
2.6 Factors that Shape an Educated Banker
2.7 Traits of an Uneducated Person
3.1 Benchmarking with Achievers in Banking
3.2 Biographical Sketched that we need to pursue
3.3 Leadership Traits Unveiled
3.4 Visionaries and Shaper
3.5 Change Initiators and Change Makers
3.6 Opportunities and Networking Experts
4.1 Introduction
4.2 The Vision Statement
4.3 The Mission Statement
4.4 A study of the different vision and mission values
4.5 Analysis of Vision and Mission Statements
4.6 Creating a Personal Vision
4.7 Essence of Vision Mission Statements and Key Takeaways
4.8 A Tool for Alignment
5.1 Before you venture out, know the traps
5.2 Analysis of real lives to understand what are the trappings
5.3 How to manage failure and handle it when inevitable
6.1 Introduction to New Age Banking
6.2 Digital Domain
6.3 Financial Domain
6.4 Strategy Domain
7.1 Introduction
7.2 Basic Tools of Management
7.3 Various Stages of Project Planning
8.1 People Leadership
8.2 Different Types of Leadership Theories
8.3 Triad of Effectiveness
8.4 Knowledge Leadership
9.1 Introduction
9.2 Importance of Collaboration
9.3 Collaborative Values in Banking Executive
9.4 Steps to Establish Collaboration
10.1 Introduction
10.2 The Definition of Entrepreneurship
10.3 Analysing Leadership Personalities for Entrepreneurial Behavior
11.1 Cultivating a Culture of Innovation
11.2 The Imperative of Innovation in Banking and Finance
11.3 Defining Innovation
11.4 Practising Innovation
11.5 Implementing Innovation
11.6 Conclusion
12.1 Introduction
12.2 Banking on IT, Digital, and New Technologies
12.3 International Banking
12.4 Treasury Management
12.5 Conclusion
13.1 Introduction
13.2 Dress, Appearance, and Grooming
13.3 Speaking and Writing
14.1 Personality Quiz
14.2 Disclaimer
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Definitely, having led both SBI and Syndicate Bank, the author provides insights specifically relevant to public sector banking. The book includes strategies for navigating public sector challenges, from managing large teams to driving innovation within regulatory frameworks. You'll find specific examples from both public and private sector banks, making it valuable regardless of your banking environment.
While most books focus on either theory or basic banking concepts, this is a practical leadership playbook based on real experiences. You're getting battle-tested strategies from someone who's managed ₹5000+ crore portfolios and led 40,000+ employees. Each framework and strategy has been proven across 5000+ branches, giving you actionable insights you can implement immediately.
Technical expertise alone isn't enough anymore - 73% of banking professionals struggle with the leadership aspects of modern banking. This book bridges that crucial gap, showing you how to transform from a technical expert to a strategic leader. You'll learn how to build high-performing teams, navigate organizational politics, and drive innovation - skills that are essential for senior roles in modern banking.
Once you click the link, you will be taken to a secure payment page. After you’ve completed your payment you will get a receipt and your eBook will be on its way to your Inbox! You can download it and start learning
This is a self-paced book which is equivalent to our 10-hour digital course. So, the sooner you start learning and applying what’s taught in the book, the faster you will start seeing the results.
Even though this book leaves no aspect untouched and no question unanswered, in case you feel you have some doubts, you can directly reach out to our team at hello@zebralearn.com
and we’ll respond to you within 24 hours.
In case you don't like your purchase, we offer a No-Questions-Asked Money Back Guarantee on the digital copy within first 24 hours
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ZebraLearn Premium gives you access to expert-curated business books with practical insights from India's top business leaders. Unlike the free plan which only offers access to short books and schools, Premium subscribers can access a library of premium digital books, transforming 200-300 page books into visual frameworks for better retention.
ZebraLearn Premium offers two premium subscription options:
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The platform offers digital books authored by leaders from top Indian companies like Reliance Jio and JM Financial. Content covers various business topics including financial concepts, trading strategies, stock market dynamics, financial modeling, capital raising, and business performance enhancement. All content is specifically designed for the Indian market with proven frameworks and practical templates.
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The books are authored by India's top CEOs, founders, and industry leaders from companies like Reliance Jio, Tata Play, Groww, and JM Financial. They include practical insights and proven frameworks applicable across various business sectors in the Indian market.
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• The fundamental aspect of marketing is to create demand.
• What is emotional marketing?
• How do consumers’ emotions influence buying decisions?
• Visual appeal in buying decisions.
• Touch and taste in marketing.
• Colors inciting buying decisions.
• Evoking happiness and using humor to market.
• Rational decision-maker vs one driven by emotions.
• Can neuromarketing tilt the cost-benefit analysis (CBA) of a consumer?
• Strategies:
o Odd pricing.
o Discount perception.
o Scarcity/FOMO.
o Maintaining perceived value.
• Awareness Stage.
• Consideration Stage.
• Decision Stage.
• Purchase Stage.
• Post-Purchase Stage.
• Product/Service Usage Stage.
• Feedback and Reviews Stage.
• Loyalty and Advocacy Stage.
• Issue Resolution Stage.
• Upselling and Cross-Selling Stage.
• Celebration and Milestones Stage.
• Community and Social Engagement Stage.
• Understand your audience.
• Define your brand’s emotional persona.
• Storytelling.
• Visuals and imagery.
• Content marketing.
• Leverage user-generated content.
• Engagement and personalization.
• Surprise and delight.
• Feedback and listening.
• Cause marketing.
• Track KPIs.
• Be authentic.
• Brain imaging techniques.
• Eye-tracking studies.
• Measuring emotional responses in consumer research.
• Brands are about connections.
• Seeing brands everywhere.
• Understanding brand “equity” and connections in memory.
• Experiencing a brand.
• How brands impact our brains.
• Brand-building over time.
• Tata Group: "Leadership with Trust".
• Amul: "The Taste of India".
• MakeMyTrip: "Dil Toh Roaming Hai".
• Lifebuoy: "Help a Child Reach 5".
• Royal Enfield: "Pure Motorcycling".
• Designing content that evokes emotions:
o Cadbury: "Real Aadat Real Meetha".
o Amazon India: "Aur Dikhao".
o Fevicol: "Moochwali".
• Influencer marketing:
o Nike: "Dream Crazier" with Serena Williams.
o Dove: "Real Beauty" with Real Women.
• Sentiment analysis.
• Click-through rate (CTR).
• Shares and virality.
• Comments and interactions.
• Conversion rate.
• Customer surveys.
• Brand loyalty and advocacy.
• Bounce rate and time on site.
• Engagement on user-generated content.
• Qualitative analysis.
• Social listening.
• A/B testing.
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This book is for marketers, brand strategists, small business owners, students, and anyone interested in understanding the power of emotions in influencing consumer behavior. Whether you're new to marketing or an experienced professional, you'll find valuable insights.
You’ll discover how emotional factors like visuals, pricing, brand loyalty, and sensory marketing impact consumer decisions. The book provides practical frameworks, case studies, and research-backed strategies to help you craft campaigns that resonate with your audience.
Unlike traditional marketing books, this book focuses specifically on the emotional triggers that drive consumer behavior. It blends theory, real-world examples, and actionable exercises, making it a comprehensive guide to emotional marketing.
Emotional marketing helps brands build deeper connections with their audience, leading to stronger brand loyalty, higher engagement, and increased sales. In today’s competitive market, it’s crucial to appeal not just to logic but also to feelings.
Yes, the book includes examples of successful emotional marketing campaigns by brands like Amul, Royal Enfield, Tata, and more. These stories showcase how emotions have been used effectively to create memorable brands.
The book offers hands-on activities like designing campaigns, creating personas, and analyzing case studies. You'll also learn techniques such as neuromarketing, sentiment analysis, and storytelling to enhance your marketing strategies.
By understanding the emotional triggers that drive consumer decisions, you’ll be able to create marketing campaigns that connect with your target audience on a deeper level. This can lead to higher conversion rates, better customer retention, and a stronger brand presence.
The book is grounded in proven research methods like brain imaging, eye-tracking studies, and consumer sentiment analysis. These techniques illustrate how emotional factors influence buying behavior and how brands can leverage them.
Absolutely! The principles and techniques outlined in the book are designed to be scalable and applicable to businesses of all sizes, from startups to established enterprises.
In a world of constant advertising noise, emotional marketing stands out by creating meaningful connections. It’s a strategy that appeals to the human side of your audience, making your brand more memorable and impactful.
Yes, it delves into digital marketing approaches like content personalization, user-generated content, and social listening to amplify emotional appeal online.
Yes, it includes metrics like click-through rates, brand loyalty, sentiment analysis, and A/B testing to evaluate and improve your emotional marketing campaigns.
13. Is the book beginner-friendly?
Definitely! The book starts with foundational concepts and gradually moves into more advanced strategies, ensuring that readers of all skill levels can benefit.
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1.1. Preparation for Physical Interview
1.2. Preparation for Virtual Interview
1.3 Networking
2.1. What do Companies look for?
2.2. Sample Resume for Reference
2.3. Action Words
2.4. Crucial Things to Remember
2.5. 3 Ways of Making a Resume
2.6. Focus to Deliver Intended Message
2.7. Resume Format
3.1 Email and Cover Letter Writing
3.2. Cold Email
3.3 Email Templates
3.4 Cover Letter: What You Should Do?
4.1. What is LInkedIn?
4.2. URL and Its Customisation
4.3. Professional Photo
4.4. Background Photo
4.5. Focus on Headline
4.6 The Golden Rules for LinkedIn
4.7. Featured Section
4.8. Elevator Pitch
4.9. How to Write a Good LinkedIn Post
4.10. What is LinkedIn Premium?
4.11. Tips To Improve Your Network and Visibility
5.1. What is Naukri.com
5.2. The Recruiter Model
5.3. The Backend Model
5.4. Essential Keywords to Boost Your Resume
5.5 Checklist for Naukri.com
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This book has 11 chapters and 300+ pages
Yes this book covers all interview rounds with plenty of interview questions and answers as well as some valuable actionable tips to make a good impression.
It depends upon how fast you absorb the knowledge however I will advise you not to go through the entire book in one go. Also, keep appling and practicing as you read.
Feel free to reach out to me @<add email id>
Since this is a downloadable product with lifetime access there is no refund policy for the book.
This is not just focused on interview questions and answers. You get insights on the whole interview process. From landing an interview call, following up with recruiters to acing your interviews this book is a complete package for anyone who wants to land their first job or looking for a new role.
Also, this book isn’t filled with boring, plain walls of text, we used visual aid to make the concepts easy to read and remember.
The book cannot guarantee your success as it doesn't just depend upon the knowledge that I share, it majorly upon how much you learn and apply afterwards.
Though if you invest your time in preparation and practice, nothing can stop you from securing a good job.
No, this book is useful for people from various industries like finance, corporate, marketing etc. as well as for freshers and experienced personnel. And some common questions that I shared may come up in the government exam interview round, but this book doesn’t specialize in preparing you for these interviews.
No, this book is useful for candidates from various different domains like corporate, finance, law, media etc.
Yes, the value shared inside this book will help freshers and experienced pupils alike. Though wherever necessary, I have mentioned what to do differently if you are a fresher or an experienced person.
Yes, whether you want to change your job, role or the whole career, the interview cracking techniques shared in the book fully apply to you.
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A: Break the Career Code is uniquely comprehensive, combining insights from 100+ global leaders, practical frameworks, and real-world case studies. Unlike traditional career guides, it addresses both current and emerging careers, with specific guidance on navigating the AI age while also covering timeless career planning strategies.
A: Not at all! The book covers careers across multiple streams including Business, Liberal Arts, Science, and Technology. Whether you're studying Engineering, Arts, Commerce, or Sciences, you'll find relevant guidance for your field.
A: This is actually the perfect time! Early career planning gives you time to build relevant skills, choose the right specializations, and make informed decisions about internships and higher studies. The book's frameworks will help guide your choices throughout college.
A: Break the Career Code is designed to be both! While you can read it cover-to-cover, it's structured to serve as a reference guide throughout your career journey. You can return to relevant sections as you reach different career milestones.
A: Yes! The book includes QR codes linking to:
Expert video interviews
Additional case studies
Updated industry insights
Interactive tools
Resource downloads
A: Yes! The book includes:
Career planning templates
Skills assessment worksheets
University selection frameworks
Interview preparation guides
Resume building tools
Personal branding strategies
A: The book dedicates significant coverage to AI's impact across industries, including:
Which roles are likely to be automated
Emerging AI-related careers
Skills needed to work alongside AI
How to future-proof your career
Opportunities in the AI age
A: The book provides a comprehensive A-Z skills framework with:
Core competencies for different careers
Technical skill requirements
Soft skill development strategies
Industry-specific capabilities
Future skill trends
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1.1 Dawn of FinTech
1.2 4MS of FinTech
1.3 FinTech Verticals - Digital Banking
1.4 Payments & P2P Lending
1.5 WealthTech & InsurTech
1.6 ABCDs of FinTech
2.1 Excel Essentials - Portfolio Modeling
2.2 Essentials of Python - Algorithm Trading
2.3 Python Programming for Portfolio Analysis
2.4 Using Logistic Regression Modeling for Detecting Credit Card Fraud
2.5 Using Machine Learning for Health Insurance Claim Prediction
2.6 Performing Security Analysis for WealthTech
3.1 FinTech and Disruptions in Banking
3.2 Financial Inclusion & Digital Banking
3.3 Digital Banking Products & Services
3.4 Banking as a Service, Open Banking & APIs
3.5 Blockchain & Banking
3.6 Artificial Intelligence & Banking
4.1 Introducing Digital Payments
4.2 Digital Payments - Trends, Market, Landscape
4.3 Innovations in Payments Ecosystem
4.4 Cryptocurrencies as Payment Instruments
4.5 Uses of Data Analytics in Payment Apps
5.1 Introducing Digital Lending
5.2 Digital Lending - Trends, Markets & Landscape
5.3 Digital Lending Business Models
5.4 Innovations in Digital Lending
5.5 Crowdfunding & Blockchain on P2P Lending
5.6 Use of Data Analytics in Digital Lending
6.1 Introduction to WealthTech
6.2 Technical Analysis Indicators using Programming Tools
6.3 Algorithmic & High-frequency Trading
6.4 Digital Portfolio Management
6.5 Gamifying Personal Finance
6.6 Robo-Advisory & Enabling Technologies
7.1 Insurance Products & Jargons
7.2 Mechanics of Insurance Pricing
7.3 Data Analytics in Insurance Pricing
7.4 IoT in Insurance
7.5 Machine Learning for Insurance Data Mining
7.6 InsurTech Ecosystem & Future
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A: No, this program is designed with a business-first approach. While we cover technical concepts, no prior coding experience is required. We teach basic Python and Excel from a business application perspective.
A: You get lifetime access to all course materials, including future updates and new case studies. All live sessions are recorded for your convenience.
A: The course includes pre-recorded video lessons, live sessions with experts, hands-on projects, case studies, and a private community for networking and doubt resolution.
A: We offer 24/7 doubt resolution through our support team, weekly live Q&A sessions, and a private community where experts and peers help each other.
A: While we don't guarantee placements, we provide comprehensive career support including:
Resume building workshops
Interview preparation
Job opportunity updates
Network access to FinTech professionals
Career transition guidance
A: Yes, we offer EMI starting from ₹665/month through major credit cards and financial partners. We also provide corporate sponsorship assistance.
A: We offer a 7-day money-back guarantee. If you're not satisfied with the course content, you can request a full refund within the first week.
A: Our content is regularly updated with:
Latest industry trends
New case studies
Updated regulations
Emerging technologies
Fresh market insights
A: Yes, you'll receive an industry-recognized certificate. Additionally, you'll get micro-certificates for completing individual specializations within the program.
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1. How to plan your book?
1.1. Market Research: How to Write a Book That Readers Really Want?
1.2. Defining the Topic of Your Book
1.3. Creating the Index: The Backbone of Your Book
1.4. Creating a Detailed Structure for Your Book
2. Mindset of the Author
1. Shifting Focus: From Structure to Mindset
2.2. Viewing Books as a Form of Media
2.3. The Importance of Distribution in Non-Fiction Book Success
2.4. Expectations - Finding Your Hit
2.5. Your Book Needs to be a Business
2.6. Do you know why you’re writing the book?
2.7. Your Reader Matters More Than Anything Else
2.8. Facing Your Fears When Writing Your Non-fiction Book
2.10. Concerns Of First-Time Authors
2.10. Concerns Of First-Time Authors3. Publishers
3.1 Understanding Publishers: What You Need to Know
3.2 The Publishing Industry: Bringing Your Book to Life
3.3 Role of the Author and Publisher: Who Does What?
3.4 Understanding Your Publishing Contract
3.5 Royalties and Payment
3.6 Literary Agents
4. Submission Types
4.1. How to Research and Structure Your Book?
4.2. Types and Suitability of the Book
4.3. External Help
5. Language Guidelines
5.1 In writing, Choose Simple Over Clever
5.2 Continuity in Writing: Stay Focused on the Core
5.3 Friendliness In Tone And Approach
5.4 Framework Structures
5.5 Relatable Examples and References
5.6 Engage your Readers
5.7 Repeat But Don’t Omit
5.8 A Poorly Edited Book Is Way Better Than A Poorly Written Book
5.9 Writing with Humility: How to Share Expertise Without Alienating Your Audience
5.10 Don’t Try to Be Perfect
5.11 Don’t Make the Book About You
6. Getting the Content Ready
6.1 Fact-Checking: Build Trust Through Accuracy
6.2 The Power of References: Give Credit Where It’s Due
6.3 Plagiarism: Protect Your Integrity
6.4 Copyright Infringement: Protecting Ideas While Respecting Others
6.5 Images and Graphics: Protect Your Work and Respect Others
6.6 Value Additions
6.7 Index, Glossary, Acknowledgement, and Preface: Key Elements That Add Value
6.8 Word Count: Focus on Value, Not Numbers
7. Publisher and Team
7.1 The Role of a Writer in the Publishing Journey
7.2 The Role of an Editor: Elevating Your Book’s Quality
7.3 Work With a Designer to Elevate your Book
7.4 Managers: The Key Players in Your Publishing Journey
7.5 Other Key Players in Creating Your Book
8. Market Ready Book
8.1 The Power of the Cover Page
8.2 Title and Subtitle
8.3 Copyright, ISBN, and Legal Vetting
8.4 Pricing of the book: How Much Should The Book Cost?
8.5 Website and Landing Pages
8.6 Amazon Listing
8.7 Inventory Management
8.8 Launch Material
4.1. What is LInkedIn?
4.2. URL and Its Customisation
4.3. Professional Photo
4.4. Background Photo
4.5. Focus on Headline
4.6 The Golden Rules for LinkedIn
4.7. Featured Section
4.8. Elevator Pitch
4.9. How to Write a Good LinkedIn Post
4.10. What is LinkedIn Premium?
4.11. Tips To Improve Your Network and Visibility
9. Understanding Distribution: How to Get Your
Book into Readers’ Hands
9.1 Distribution vs Branding: What’s the Difference?
9.2 Distribution vs. Marketing: What’s the Difference?
10. Online Distribution
10.1 Distribution Ads
10.2 Emails and WhatsApp
10.3 Influencer Campaigns
10.4 Book Reviewers
10.5 Content Creation
10.6 Social Media
10.7 Digital Events
10.8 Newsletters
10.9 Community Building
10.10 Affiliates
11. Offline Distribution
11.1 Offline Retail & Publisher Distribution
11.2 B2B Focus
11.3 Events
11.4 Book Signings
11.5 Book Fairs and Industry Events
12. Branding
12.1 Branding
12.2 Author Brand vs Book Brand
13. Reviews
13.1Types of Reviews
13.2 Focus on Distribution First
14. Book Selling Business
14.1 Becoming a Bookpreneur
14.2 Unit Economics
14.3 Increasing Your Book’s Value and Customer Lifetime Value
14.4 New Editions: Keeping Your Book Fresh and Relevant
14.5 Releasing Related Titles: Growing Your Audience
14.6 Monetizing Your Distribution
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A: No! Our courses are designed for all levels, with clear progressions from basics to advanced concepts.
A: You get lifetime access to all course materials, including updates.
A: Yes! Our certificates are recognized by leading institutions and corporations.
A: Absolutely! Our platform is fully optimized for all devices.
A: Yes, we do offer a no questions asked refund policy within the first 24 hours post your purchase, incase you are not satisfied with your purchase for any reason. You can simply write to us on our ‘Contact us’ page and we will initiate a refund
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1. What leaders aren’t being prepared for
2. Advice from executive coaches: what skills do leaders need to learn?
3. The skill gap trends facing today’s leaders
1. Gary Bertwistle
2. Nina Bouzamondo-Bernstein
3. Sister Simone Campbell
4. Lieutenant-General (LGen) Jennie Carignan
5. Ruth Glenn
6. Nicole Jansen
7. Arturo Lomeli
8. Sonny Melendrez
9. Nick Roud
10. Gene Smith
11. Dr. Marilyn Taylor
1. The two races leaders are running
2. Leadership skill one: create a safe space
3. Leadership skill two: meet your team where they are
4. Leadership skill three: ask profound questions
5. Leadership skill four: listening to understand
6. Leadership skill five: be present
7. Leadership skill six: uncover their values and currency
8. Leadership skill seven: identify, amplify, and address
9. Leadership skill eight: clarify expectations
10. Leadership skill nine: the art of feedback
11. Leadership skill ten: align personal and organizational objectives
12. Leadership skill eleven: see multiple possibilities
13. Leadership skill twelve: galvanize commitment and action
14. Leadership skill thirteen: facilitate, don’t fix
15. Leadership skill fourteen: reframe and rebuild
16. Leadership skill fifteen: leaders create more leaders, not just followers
1. Gary Bertwistle
2. Nina Bouzamondo-Bernstein
3. Sister Simone Campbell
4. Lieutenant-General (LGen) Jennie Carignan
5. Ruth Glenn
6. Nicole Jansen
7. Arturo Lomeli
8. Sonny Melendrez
9. Nick Roud
10. Gene Smith
11. Dr. Marilyn Taylor
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Definitely, having led both SBI and Syndicate Bank, the author provides insights specifically relevant to public sector banking. The book includes strategies for navigating public sector challenges, from managing large teams to driving innovation within regulatory frameworks. You'll find specific examples from both public and private sector banks, making it valuable regardless of your banking environment.
While most books focus on either theory or basic banking concepts, this is a practical leadership playbook based on real experiences. You're getting battle-tested strategies from someone who's managed ₹5000+ crore portfolios and led 40,000+ employees. Each framework and strategy has been proven across 5000+ branches, giving you actionable insights you can implement immediately.
Technical expertise alone isn't enough anymore - 73% of banking professionals struggle with the leadership aspects of modern banking. This book bridges that crucial gap, showing you how to transform from a technical expert to a strategic leader. You'll learn how to build high-performing teams, navigate organizational politics, and drive innovation - skills that are essential for senior roles in modern banking.
Once you click the link, you will be taken to a secure payment page. After you’ve completed your payment you will get a receipt and your eBook will be on its way to your Inbox! You can download it and start learning
This is a self-paced book which is equivalent to our 10-hour digital course. So, the sooner you start learning and applying what’s taught in the book, the faster you will start seeing the results.
Even though this book leaves no aspect untouched and no question unanswered, in case you feel you have some doubts, you can directly reach out to our team at hello@zebralearn.com
and we’ll respond to you within 24 hours.
In case you don't like your purchase, we offer a No-Questions-Asked Money Back Guarantee on the digital copy within first 24 hours
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